CoolSavings Offers Program for Multi-Channel Retailers

Share this content:
Online direct marketing company CoolSavings debuted a new service yesterday designed to help multi-channel retailers reach consumers.


The Buy Anywhere program targets CoolSaving's 25 million registered households with promotional offers that can be redeemed through a retailer's Web site, store location catalog or telephone sales office.


The offers will be delivered to consumers through a combination of CoolSaving's Web site, online newsletter, targeted e-mail and direct mail.


Retailers will be able to analyze shopping and purchasing patterns through the program using in-store monitoring, coupon redemption, database comparison and click-stream data.


This article is part of the DMNPolitics site, in partnership with Fluent. Click on the footer to see all of our content about the 2016 Election

Loading links....

Latest Jobs:

Featured Listings