Companies to Start BTB Music Subscription Service

Share this content:
AOL Time Warner Inc., Bertelsmann AG, EMI Group and RealNetworks announced plans yesterday to start a business-to-business music subscription service called MusicNet.


Each company will hold a stake in the venture. The media giants will license their music to MusicNet on a nonexclusive basis. RealNetworks will contribute its technology.


MusicNet will operate as an independent company and will license its services to third-party distributors on the Web. The company's goal is to distribute music profitably to as many outlets as possible.


America Online and RealNetworks are expected to start MusicNet subscription services this summer. MusicNet also will be available to other distribution outlets, "including Napster, provided such outlets satisfy legal, copyright and security concerns," RealNetworks said in a statement.


RealNetworks said the agreement marks the first time a majority of the major record companies have licensed music to a venture whose goal is mass subscription distribution over the Web.


Two of the big five record labels, Vivendi Universal and Sony Music, plan this summer to start Duet, their own joint subscription service.


"We hope that all the major and independent labels will join MusicNet," said Rob Glaser, MusicNet's chairman and interim CEO.


close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above