Books-A-Million to Fulfill Wal-Mart Book Orders

Share this content:
Books-A-Million, the No. 3 bookselling chain in the United States, struck a deal with Wal-Mart Stores Inc., this week to become the exclusive provider of books and related products to the world's leading retailer's online customers.


The Birmingham, AL-based bookseller will fulfill all Internet orders from its Florence distribution center in the same state.


The aim is to make Wal-Mart the leader in the online bookselling industry, Books-A-Million said. The alliance with the southern bookseller is the second online fulfillment deal for Wal-Mart. Last month, the Bentonville, AR, retailer signed a similar contract with Fingerhut.
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above