Book Club Adding 4,500 Members Monthly
Audio Book Club said it will spend $5 million on Internet advertising in the next year. It said its total membership is more than 340,000.
Better relationships. Better ROI. Founded in 1985, and voted among the nation’s ...
Fluent, an ad tech platform for B2C's and nonprofits, opens a DC office to serve political candidates.
And cookies must give way to people-based metrics for channel integration to work, Yongyong Kennedy says.
This week's introduction of Customer Match by the Sultan of Search is long overdue, say marketing tech insiders.