Bebo brings e-mail together with social networks in new 'Social Inbox'

Share this content:
There has been a lot of buzz around e-mail and social networking these days, which is why it is no surprise that social networking site Bebo is addressing the issue with a new offering.

The Bebo "Social Inbox" is a one-stop shop that combines e-mail, social networking and media recommendations into one interface.

“Keeping up with your friends has been too much these days, you have to be a member of a lot of these services just to keep up,” said David Liu, SVP of AOL People Network.

“Socially speaking there shouldn't be a cookie cutter approach to social networking since different people communicate in different ways,” added Liu. “What is a social experience for someone in high school or college is different for someone with a job and a family.”

Bebo's Social Inbox aggregates feeds and updates from Twitter, Flickr, Del.icio.us, YouTube and AIM; as well as access to Gmail, Yahoo Mail and AOL Mail. Users can personalize their social media inbox to include the social sites that they are a part of into the Bebo inbox.

“The social inbox allows hyper aggregation, and it helps us leapfrog from the inward view homepage of a social network,” Liu remarked. “The social inbox is your homepage or start page for the experience.”

This release is expected to be followed up by other releases, including a tool that will help advertisers communicate to users in this new social inbox, Liu said.
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences and drive measurable results. PAN services clients out of the firm's four offices: Boston, San Francisco, New York City and Orlando.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above