Auction Site Gives Nod to E-Mail Marketing
Egghead.com, Menlo Park, CA, also credited the program for a number of other growth statistics - including a monthly shopper average of $810 for the past year and a $217 median for shoppers in December.
New leaders include JPMorgan Chase brand chief Susan Canavari, plus execs from Acxiom, Conde Nast, Digitas, and Microsoft.
The crystal company uses digital advocacy to garner attendance—and sales—at in-store events.
The Nordic telecom aims to broaden its ad media profile with the acquisition of the cross-device ad platform.