AssociationCentral Joins 24/7 Network
Under the agreement, 24/7 Media, New York, will exclusively sell advertising inventory for AssociationCentral, Bethesda, MD.
Viant CEO Vanderhook says MySpace's user data gives Time Facebook-like scale outside of a walled garden.
New leaders include JPMorgan Chase brand chief Susan Canavari, plus execs from Acxiom, Conde Nast, Digitas, and Microsoft.
The crystal company uses digital advocacy to garner attendance—and sales—at in-store events.