Ask.com revamps its search engine

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Search engine Ask.com unveiled Ask3D, a re-engineered and redesigned version of Ask.com.

Ask3D includes powerful new search technology, an innovative three-panel design and unique new features that give people what they need, just a little faster than before, the company claims.

The new version of Ask.com gives users relevant and customized information they need, including videos and music clips.

Morph, Ask3D's new algorithmic content-matching and ranking technology, takes the most relevant content for each search query and places that content onto one page.

Morph chooses from content of all types, including Web pages, images, video, music clips and news, and transforms the page to each individual query.

Morph technology works with Ask.com's ExpertRank algorithm, which determines the most relevant search results by identifying expert communities on the Web instead of just displaying links by popularity, the company claims.

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