150 Soccer Matches to Be Webcast in Pay-Per-View Deal

Share this content:
E-Media Inc. and VideoSport.com have teamed to deliver live, pay-per-view Webcasts of more than 150 professional European soccer matches over the next two years.


VideoSport.com will use e-Media's new Atlanta on-site encoding appliance to encode in real time.


The soccer matches will be transmitted via satellite to a video production center at VideoSport.com headquarters in Dallas where graphics, advertising, text and live commentary will be added. The signal will then be encoded by the Atlanta appliance in Windows Media Format and sent to e-Media's distribution center, which manages the registration and distribution of the two-hour pay-per-view matches to soccer fans.


"Our mission as a content provider is to deliver high-profile international soccer events to markets where this game is underserved by traditional media, most notably in the USA," said Sergey Bougaev, president of VideoSport.com. "E-Media has the best solution to meet the intense demand created by tens of thousands of fans registering in the minutes just before game time without any of the headaches or delays sometimes associated with live pay-per-view Webcasting."


Using e-Media's technology, VideoSport.com will Webcast UEFA Cup matches, Champions League and World Cup qualifying matches at 100, 300 and 650 kilobytes per second in Windows Media. The first Webcast was Feb. 15.


On Feb. 22, Celta de Vigo (Spain) will play against Stuttgart (Germany) at 4 p.m. EST. It will be Webcast at http://www.VideoSport.com. The charge is $6.99 per two-hour game.


"The key to Internet success is to give your audience exactly what they want," said Michael Terretta, e-Media's chief technology officer. "VideoSport.com is a terrific content provider because they understand the absolute need for a truly reliable technology required to deliver quality entertainment to soccer fans. Our network can handle the entertainment-driven spikes other streaming providers simply can't provide without losing video integrity or speed."


Founded last year, VideoSport.com Inc. is a U.S.-based subsidiary of UFA


Sports GmbH, which is part of RTL Group and media giant Bertelsmann.


E-Media, founded in 1995 and headquartered in New Canaan, CT, said it originated the concept of "e-commerce streaming," which combines micro-marketing and e-commerce applications with high-quality video streams.
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above