Digital Advertsing

Ad:Tech: Google's Five Digital Advertising Trends

Ad:Tech: Google's Five Digital Advertising Trends By

Susan Wojcicki, SVP of advertising at Google, outlined "five ideas shaping the future of digital advertising"

Publicis Groupe Merges Digitas and LBi

Publicis Groupe Merges Digitas and LBi By

The holding company aims to create the world's top digital agency.

Digital content Issuus from VICE

Digital content Issuus from VICE By

Mik Stroyberg, Issuu's director of consumer engagement, and Ashish Patel, VICE's head of social media, discuss the role digital magazines play in VICE's online strategy.

Content verification helps brands keep their currency

Content verification helps brands keep their currency By

While growth in ad exchanges makes serving ads across the Internet in real time cheaper and easier, brands have a dilemma.

Microsoft's duds

Microsoft's duds    By

With the epic failure of aQuantive, Microsoft shows it is not Web-savvy.

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Featured Articles

Delivered: Fitness Postcards

Delivered: Fitness Postcards

What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)

Liking Social Data

Liking Social Data

Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.

Everyday Email Essentials

Everyday Email Essentials

Here are three must-have data sets that every marketer should include in his or her email strategy.