Devon Direct Wins Benny for The Dot.com People
The campaign took the top award in the business-to-business space advertising category. Devon is an independent direct marketing agency with billings of $290.6 million.
Casino and entertainment destination Mohegan Sun went all-in and overhauled its website to improve its guest experience online and on-site. The casino's payoff was big.
Elijah Degen brings 15 years of experience to his new role at the digital agency.
CMOs who want to extend their tenure should embrace analytics to improve marketing performance and enable innovation.