Deutsche Post Venture Lands Dutch Mail-Order Group

Share this article:
Selekt Mail, a joint venture between Deutsche Post World Net and Dutch company Wegener, won a contract from the Netherlands' largest mail-order group, the Neckermann Group Netherlands.


Selekt Mail was named Neckermann's exclusive partner for delivery of catalogs and direct mail in Holland. Deutsche Post said this marks a further consolidation of its market position in the Netherlands.


Neckermann chose Selekt Mail after a test phase that included other competitors. The contract runs three years and includes the collection, sorting and delivery of catalogs and direct mail. The volume of catalog shipments alone is expected to total at least 50 million items per year.


Melissa Campanelli covers postal news, including CRM, database marketing and production for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters





Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

Wine.com Uncorks New Digital Marketing Opportunities

Wine.com Uncorks New Digital Marketing Opportunities

The online wine retailer's strategy incorporates different flavors and depths.

93% of Companies Are Ineffective at Cross-Channel Marketing

93% of Companies Are Ineffective at Cross-Channel Marketing ...

Companies point to a lack of resources as the most common reason for lackluster marketing integration, a study says.

Metal Mulisha Races Towards Customization

Metal Mulisha Races Towards Customization

The motocross apparel company boosts mobile and Web conversions through product recommendations and personalized search.