DestinationRx, Women.com Partner for Health Marketing
DestinationRx, a comparison site for health and beauty products, will market offers to Women.com's 4 million registered members in a co-marketing agreement.Under the partnership, Women.com, San Mateo, CA, will provide advertising management services for DestinationRx. DestinationRx, Los Angeles, will be featured in the health and fitness section of Women.com's Web site.
The agreement may be expanded in the future to market more discount offers and medical content to Women.com members, DestinationRx said.
The company claims to offer 20,000 health and beauty products, including brand-name prescription drugs, at discounts of 20 percent to 40 percent.
