Dell Services loses marketing VP

Share this article:
Atul Vohra, VP of marketing at Dell Services, has left the company, Dell spokesperson Cathie Hargett confirmed to Direct Marketing News via email on Nov. 16.

Dell Services is a division of Dell, Inc. that specializes in b-to-b services such as cloud computing, IT management and business intelligence.

According to Vohra's LinkedIn profile, he has joined automotive insurance software and services provider Solera Holdings, Inc. as chief global data organization and marketing officer. James Florez, managing director at Solera's PR agency Burson-Marsteller, confirmed that Vohra has joined the company but was unable to confirm details or make Vohra available for comment.

Vohra oversaw the multimillion-dollar campaign Dell launched in June 2010 to promote its Dell Services division, which was created after Dell acquired Perot Systems Corp. in 2009. Vohra had served as CMO of Perot Systems and joined Dell in the wake of that acquisition.

Dell reported on Nov. 15 that Dell Services' third-quarter revenue increased by 10% to $2.1 billion. The division accounts for 14% of Dell's business, according to a company earnings statement.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Customer Identity in the Digital Age

Customer Identity in the Digital Age

Industry experts explore the value in a person's cyber identity for marketers.

Epsilon Rebrands as End-to-End Marketing Solution

Epsilon Rebrands as End-to-End Marketing Solution

The goal is to flame the perception that technology and creativity live under one roof at the company, says President Andy Frawley.

Mobile Spend Vaults 76 Percent in First Half, IAB Reports

Mobile Spend Vaults 76 Percent in First Half, ...

Overall Internet ad revenues escalate by 15% to $23 billion, also fueled by increased activity in social media and video.