June 01, 2013
What's in our mailbox this month: Airline emails from Aer Lingus, Alitalia, JetBlue, and United Airlines. Let's fly away.
May 01, 2013
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
April 01, 2013
What's in our mailbox this month: mailers from botanic gardens.
March 01, 2013
What's in our mailbox this month: music and performance series in New York mailers. Let's get down.
February 01, 2013
What's in our mailbox this month: home furnishings catalogs. Let's get cozy.
January 01, 2013
What's in our mailbox this month: Direct mail pieces from schools. Do they make the grade or do they have something to learn?
December 01, 2012
What's in our mailbox this month: Did these brands hit the mark after the storm of the century...or did they just blow?
November 01, 2012
What's in our mailbox this month: mailers from nonprofit relief organizations. Do they compel you to give?
October 01, 2012
What's in our mailbox this month: Tourism emails. Do these emails make you want to get up and go?
September 01, 2012
What's in our mailbox this month? Credit card applications from Target, Discover, American Express, and Sears.
August 01, 2012
What's in our mailbox this month: Automobile mailers. See how Hyundai, Honda, Toyota, and Volkswagen rated.
July 01, 2012
Outdoor furniture/entertaining: Which catalog would you want to invite to your backyard party?
June 01, 2012
Children's e-commerce emails: Who plays nicest?
March 01, 2012
What's in our mailbox this month: 6-by-9 inch direct mail pieces from Bare Necessities, the Leukemia & Lymphoma Society, Nordstrom and Sears.
February 01, 2012
What's in our mailbox this month: Targeted consumer emails from Panera's, Rewards "R" Us, Shari's Berries and Go Daddy. Who had a bright idea and what belongs in the trashbin?
January 01, 2012
What's in our mailbox this month: B-to-b direct mailers
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What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.