Some marketing pundits have been predicting the death of advertising as we know it. The gist of their arguments is that the advertising industry is built on the interruption-disruption model, forcing ads on people when they do not want to see them.
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Retailers' Thanksgiving Day sales pitches came in heavy via email.
Key passages from the mailing industry's anti-exigency appeal to the Postal Regulatory Commission.
The fast casual restaurant chain relies on digital to drive in-store traffic and sales for its seasonal menu.