August 28, 2012
Steve Mitzel, SVP and GM of shared mail at Valassis, discusses its new deal with the USPS and gives his thoughts on the newspaper industry's complaints.
April 05, 2012
Offerpop, a provider of social media marketing platforms, launched two complementary Facebook apps designed to stimulate e-commerce sales: Look Book and Deals, said Mark Cooper, co-founder and CMO of Offerpop.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.
