Deal Gives Crate and Barrel Access to Children's Furnishings Market

Crate and Barrel, Northbrook, IL, has formed a strategic partnership with The Land of Nod, Wheeling, IL, a 4-year-old catalog company that specializes in high-quality furniture and accessories for children's rooms.


The partnership will allow Crate and Barrel to enter the children's home-furnishing market and will enable both companies to open stores, expand catalog mailings and relaunch The Land of Nod's Web site, www.landofnod.com.


The two companies will work together on operational issues such as vendor resources, logistics and catalog planning.
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

OneTouchPoint

OneTouchPoint

OneTouchPoint is a single source provider of strategic, integrated and multi-channel direct marketing ...