DC Direct

Direct Marketing News gets to the heart of regulatory matters in one-on-one discussions with policymakers and stakeholders in postal, privacy, and other sensitive issues of concern to direct marketers.

Speaking for the Postal Service's Best Customers

Speaking for the Postal Service's Best Customers

Long-time Washington hand Joe Schick on why it's of the utmost importance for bulk mailers to bring their influence to bear in Washington.

Sorting Out the Mail with Hamilton Davison

Sorting Out the Mail with Hamilton Davison

The head of the American Catalog Mailers Association discusses the effects of higher rates on mail volume, and suggests how mailers should get involved in postal reform.

Talking Innovation With the USPS CMO

Talking Innovation With the USPS CMO

Nagisa Manabe, CMO of the USPS, chats with Senior Editor Al Urbanski on the new reality at the Postal Service and what the future holds.

What's New From the Postal Service in 2014?

What's New From the Postal Service in 2014?

USPS business mail innovation chief Gary Reblin discusses promotions he has planned for 2014, as mailers talk about decreasing volumes in the face of an exigent rate increase.

Meet Peggy Hudson, DMA's Woman in Washington

Meet Peggy Hudson, DMA's Woman in Washington

Experienced DC insider Peggy Hudson shares insights on the key issues that will face her as DMA's new SVP of government affairs.

Talking Exigency With the Deputy Postmaster General

Talking Exigency With the Deputy Postmaster General

The DPGM talks about the chances a 4.3% exigent rate increase will take effect, and what mailers can do to forestall it.

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