D&B Completes Sale of Operations in Nordic Market

Share this article:
D&B, a provider of global business information and technology solutions, said yesterday that it completed the sale of D&B's operations in Sweden, Denmark, Norway and Finland to Bonnier Affarsinformation Holding AB.


The sale price was about $42 million.


Bonnier is a leading business information provider in the Nordic market. It offers business information products and services in areas such as direct marketing, financial information and company and credit information through more than 70 subsidiaries in 18 European countries.


Bonnier Business Information had total sales in 2002 of $243 million, of which more than half was generated in the four Nordic countries. The company has 1,487 employees. Bonnier Business Information is a subsidiary of Bonnier AB, a private media company based in Sweden.


Bonnier Business Information will operate the acquired businesses under the D&B name, will distribute D&B-branded products and services in the Nordic market and will invest in the continued improvement of the Nordic market database.


Share this article:
close

Next Article in Database Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Database Marketing

Making Data Breach Readiness a Priority

Making Data Breach Readiness a Priority

5 ways marketers can prepare for possible data breaches.

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.

A Toast to Marketing Attribution

A Toast to Marketing Attribution

Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.