David Wachs, founder/president of Cellit

Share this article:
Founder/president David Wachs discusses mobile sites, message timing and consumer privacy
Share this article:

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Data Byte: Interactive Ad Revenues Exceeding TV for the First Time

Data Byte: Interactive Ad Revenues Exceeding TV for ...

At nearly $43 billion, interactive advertising revenues exceeded broadcast for the first time in 2013.

Marketers: Data Rich and Knowledge Poor

Marketers: Data Rich and Knowledge Poor

While advertisers have become incredibly data-savvy, the most difficult challenge remains causally linking that data to outcomes that really matter.

The Tweet Beat: Marketo and Acxiom Shake Hands

The Tweet Beat: Marketo and Acxiom Shake Hands

Data collection king Acxiom and marketing automation giant Marketo announce a partnership at the latter's summit in San Fran. The Twittersphere was twitting.