According to the American Community Survey, released by the Census Bureau, only 49.7% of Americans (55.2 million people) are married. Just five years ago, the percentage was 52%. The total number of married couples is the highest in history, but that's because of our rapidly expanding population. (This article first appeared in the January 15, 2007, edition of the DMNews Essential Guide to Lists, Database Marketing and Data Services.)
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Retailers' Thanksgiving Day sales pitches came in heavy via email.
Key passages from the mailing industry's anti-exigency appeal to the Postal Regulatory Commission.
The fast casual restaurant chain relies on digital to drive in-store traffic and sales for its seasonal menu.