DataProse, Transmodus Plan Mail Call

Share this article:
Transmodus, an on-demand check processing and collections provider, said yesterday that it and direct mail service provider DataProse are creating a low-cost phone call notification system that would be synchronized with the mailing of billing statements and other direct mail pieces.


With the new service, called Mail Call, clients could coordinate calls to announce a statement or mail piece before it arrives and as a follow-up if necessary. Other applications include fundraising and membership renewal mailing campaigns.


Testing of collection letters over the past year showed a marked increase in the success of collection compared with letters sent without the companion call, Oxnard, CA-based Transmodus said.


The initial combined service will be made on a limited basis to assess market demand and performance. The application of the service to billing statements and renewal notices will be the focus of the first client trials. The companies plan to begin offering Mail Call in the third quarter.


Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

MeritDirect Introduces Predictive Marketing Suite

MeritDirect Introduces Predictive Marketing Suite

New solutions include next logical product and customer lookalike modeling. The long-time direct marketing player announces it will open a San Jose office in September.

App of the Week: Refresh

App of the Week: Refresh

Cool or creepy? Refresh provides data that aims to help marketers and salespeople spark relevant in-person customer conversations.

Data Helps Wyndham Hotel Group Deliver a Five-Star Experience

Data Helps Wyndham Hotel Group Deliver a Five-Star ...

The hotel company relies on technology to ensure that its rates and inventory are in sync across platforms.