TheKnot.com awards Worldata list management
TheKnot.com assigned management of its stable of lists to Worldata May 11. The files are new to the market.
TheKnot.com file contains 945,000 women getting ready for their weddings. Average age is 28. The WeddingChannel.com file reaches 300,000 similar prospects. The files are available beginning at $105/M.
TheBump.com file contains 275,000 new parents and parents-to-be. It is available beginning at $105/M.
TheNest.com file contains 1.9 million newlyweds who are beginning to build their lives together. It is available beginning at $105/M.