Plow & Hearth Family of Brands Masterfile Genesis Enhanced - Infogroup - This file consists of multichannel buyers from Plow & Hearth, Wind & Weather, HearthSong and Magic Cabin.
ATV Owners - SmarTTargeT Marketing - This list is comprised of consumers who own all-terrain vehicles (ATV's), and are interested in outdoor/camping opportunities, products, and catalogs.
Internet Marketing Professionals from Business Solutions - Statlistics - This file consists of individuals in the internet marketing mailing list from Business Solutions who have opted-in to receive offers via direct marketing campaigns.
Active Interest Media Marine Group Masterfile - American List Counsel (ALC) - This list is comprised of subscribers to six AIM Marine titles who enjoying the boating lifestyle and own the full range of boats from sport sailors to powerboat cruisers.
OmniChannelBASE International Multi-Channel Masterfile - MeritDirect - This file is a multi-channel B2B database of responsive key decision-makers and influencers interested in various international B2B and B2C offers.
Parents of College Bound Students - eTargetMedia - This list is comprised of parents with high school seniors in the household who are preparing for their first upcoming year of college.
Fitness Buff - Just One Vision - This file consists of active and health-conscious individuals who welcome health related advertisements along with ads for vitamins and supplements.
Women Friendly™ - She needs a new car - Medelia, Inc. - This list is comprised of women who have recently shown an interest in purchasing a new car for themselves or family members.
Medical Prescription Drug Users for Overactive Bladder - Complete Mailing Lists - This file consists of individuals who are currently using a prescribed medication for overactive bladder.
Society for the Prevention of Cruelty to Animals Intl (SPCA) - Premium Donors - Trilogy Target Solutions - These donors readily respond to premium offers. They are animal lovers who wish to donate to a global organization solely dedicated to the health and well-being of animals.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.