Nielsen Business Media US Masterfile - Reach Marketing

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Nielsen Business Media US Masterfile

New manager: Reach Marketing

Previous manager: Infogroup

List type: Postal, email, and telephone

No. of names: 2,284,623 postal; 1,423,872 email; 1,051,888 telephone

Cost: $150/M mail; $300/M email; $65/M phone

Description: This file features top decision makers who subscribe to Nielsen Business Media's publications and trade show attendees of Nielsen Exposition's global trade shows.

Selects: Include by business/industry, employee size, gender, geo/geographical, job function/title, multi-buyer, new businesses, one per company, phones, sales volume, SIC code, and transmission

Contact: Wayne Nagrowski, Reach Marketing, 2 Blue Hill Plaza, Concourse Level, Pearl River, NY 10965

Phone: 845/201-5318

Email: wayne.nagrowski@reachmarketing.com

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

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