New gift-buyer file on the market

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Millard Group Inc. announced a new buyer file of 79,000 names. Personalized product retailer Future Memories has made its buyers names available for purchase. The company offers products ranging from baby and children's toys to consumer electronics to executive gifts and sports gifts. It's regular buyers often make purchases to mark special occasions such as graduations, birthdays and weddings.

The file boasts 18,000 names in the past month.
Product selects such as costumes, electronics and toys are available on this list. The average age of a buyer ranges from 35 to 55 and the demographic is 67% women. Most buyers spend $45 at each purchase. The base rate of this file is $110/M.


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