Heartland America names SMD list broker

Share this content:

Cataloger and e-commerce merchant Heartland America awarded SMD Media Services brokerage of its lists, effective February 1. The previous broker was Specialists Marketing Services

The hire extends Heartland's existing relationship with SMD, which also manages the company's insert programs. Heartland sells general merchandise, including electronics, jewelry, house wares, fitness equipment, gifts and collectibles.

The universe for the SMD-managed bind-in and blow-in programs is 59 million.

close

Next Article in Datamine

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here