Health product buyers list released
Health Product DM Sold Buyers from Rodale Envision – Transactional DB
Management: Media Horizons Management
Description: Rodale EnVision is a multichannel direct response buyer file powered by Alliant Advantage. The product has hundreds of combinations of transactional RFM, demographic and lifestyle segmentation capabilities. Seventy-three percent of file members are female.
Total Universe: 3,737,472 universe
Rate: Base rate of $85/M.
Contact: Alan Zamchick
Phone: 203/604-1790
E-mail: azamchick@mediahorizons.com