ZD Market Intelligence Debuts Prospect Counts

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Provider of sales and marketing information, ZD Market Intelligence, La Jolla, CA, has introduced Prospect Counts, an Internet tool it said will make it easier for marketing and sales professionals to identify how many potential prospects exist for their computer and communications products and services. It provides free seven days a week, 24 hours a day online access to its proprietary database of 1.5 million technology contacts at 270,000 business sites.


Data can be searched based on geographic location, business size, industry and technology installed so that visitors can find out what type of technology is being used in the many large- and medium-sized businesses throughout the United States and Canada. ZD Market Intelligence said sales and marketing executives can use the information to make accurate assessments of current sales opportunities, to calculate direct mail quantities and to spot trends that affect their products.


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