Worldata Obtains ShopAtHome.com E-Mail Files

Share this content:
Worldata/WebConnect yesterday announced its management of 19 ShopAtHome.com opt-in e-mail files totaling more than 2.6 million consumers who have indicated their buying interests.


"It's one of the few business-to-consumer online buying interest files available to e-mail marketers," said Jay Schwedelson, corporate vice president at Worldata/WebConnect, Boca Raton, FL.


The ShopAtHome.com Master File includes all 2.6 million opt-in consumers and offers gender, geography, income and interest selects.


The 18 subfiles by interest are Apparel Product Buyers; Auto Accessory Product Buyers; Computer/Electronic Product Buyers; Fitness Product Buyers; Food & Wine Product Buyers; Gift Product Buyers; Hobby Product Buyers; Home Product Buyers; Investment Product Buyers; Luxury Product Buyers; Music, Book & Video Product Buyers; Online & Catalog Product Buyers; Pet Product Buyers; Small-Office/Home-Office Product Buyers; Sports Product Buyers; Travel Product Buyers; Young Professional Product Buyers; and Family Product Buyers.


ShopAtHome.com users have an average age of 34 to 53 and annual incomes of more than $30,000.


All ShopAtHome.com e-mail files have base prices of $225 per thousand.


Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above