Worldata Obtains ShopAtHome.com E-Mail Files

Share this content:
Worldata/WebConnect yesterday announced its management of 19 ShopAtHome.com opt-in e-mail files totaling more than 2.6 million consumers who have indicated their buying interests.


"It's one of the few business-to-consumer online buying interest files available to e-mail marketers," said Jay Schwedelson, corporate vice president at Worldata/WebConnect, Boca Raton, FL.


The ShopAtHome.com Master File includes all 2.6 million opt-in consumers and offers gender, geography, income and interest selects.


The 18 subfiles by interest are Apparel Product Buyers; Auto Accessory Product Buyers; Computer/Electronic Product Buyers; Fitness Product Buyers; Food & Wine Product Buyers; Gift Product Buyers; Hobby Product Buyers; Home Product Buyers; Investment Product Buyers; Luxury Product Buyers; Music, Book & Video Product Buyers; Online & Catalog Product Buyers; Pet Product Buyers; Small-Office/Home-Office Product Buyers; Sports Product Buyers; Travel Product Buyers; Young Professional Product Buyers; and Family Product Buyers.


ShopAtHome.com users have an average age of 34 to 53 and annual incomes of more than $30,000.


All ShopAtHome.com e-mail files have base prices of $225 per thousand.


Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here