Walter Karl Offers New Sharper Image Product Select
Counts by recency in the new select are: 12-month buyers, 326,700; six-month buyers, 266,600; three-month buyers, 199,500; and one-month buyers, 96,100.
The new product select is $21 per thousand on top of the $115/M base rate.
Additional enhanced selections such as age, income and dwelling type are also available.
The file is 50 percent female with an average purchase amount of $140.