USA Networks, Turner Sports Interactive Form E-Commerce Partnership

USA Networks Inc. and Turner Sports Interactive have formed an e-commerce partnership between USAi's Electronic Commerce Solutions and Turner Sports Interactive, the companies said yesterday.

Under terms of the agreement, ECS will create and manage the operations of NASCAR's new online store at, which is scheduled to relaunch this month. Turner Sports Interactive is the producer of

ECS will provide integrated marketing, database-driven offers, catalog development and promotions, all geared toward driving traffic to ECS will work exclusively with Styleclick, the USAi majority-owned e-commerce enabler, to build, design and merchandise the new NASCAR online store. and the NASCAR store are relaunching under the direction of Turner Sports Interactive.
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings



DataMentors is a full-service provider of data-as-a-service, data management, business intelligence, and campaign ...