TransUnion Rebrands PerformanceData

Share this content:
TransUnion LLC has retired its PerformanceData brand, which it plans to rebrand under the TransUnion name.

PerformanceData was the direct and database marketing group of TransUnion LLC, Chicago.

"More and more we are providing our clients with consultative services and marketing expertise that helps them analyze the marketplace and understand their customers," Jeffrey Hellinga, vice president and general manager at PerformanceData, said in a statement. "By leveraging the entire depth of TransUnion's resources and industry expertise, we will now be able to better meet the growing needs of our customers."

The retiring of PerformanceData is a part of a companywide rebranding effort that began last year, according to TransUnion.


Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above