Time Plans Shift to Friday Drop

Share this content:

Time magazine, the world's No. 1 newsweekly, will shift its on-sale date to Fridays in January as part of a plan to reformulate the magazine and www.time.com.

Time's move from the current Monday on-sale date is a return to the publication's original Friday date established in 1923 by founding editor Henry Luce.

The shift will affect all editions of Time and Time International, according to publisher Time Inc., a unit of media and entertainment giant Time Warner Inc. Titles under the franchise include Time, Time.com and Time for Kids as well as Time Canada, Time Europe, Time Asia and Time South Pacific.

Time's research showed that the pre-weekend delivery let readers spend more time with the title. Though the magazine will hit newsstands on Fridays, most subscribers will get their copy on Saturdays.

Time's weekly worldwide circulation exceeds 5 million.

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above