SSPS to Connect Software With Acxiom Data Network

Share this content:
SSPS Inc., Chicago, said yesterday that new versions of its flagship data mining product would be enabled for the Acxiom Data Network, a data delivery system that provides access to Acxiom's data products through the Internet. The alliance with Acxiom Corp., Conway, AR, will allow SSPS's customers to combine their own transactional information with demographic and attitudinal information from Acxiom. In addition, they can obtain demographic and lifestyle data in real time.

Future plans for the relationship include development of new research information products, joint solution bundling, business-to-business information products and joint marketing and selling programs.

Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above