Rockler introduces best customer program with Loyalty Lab

Share this content:

Rockler Woodworking and Hardware, a leading independent woodworking supplies retailer, has enlisted Loyalty Lab to host a best customer program.

Median, MN-based Rockler, which operates 33 stores, a Web site and a 156-page catalog, will use Loyalty Lab's web-based Customer Relationship Management platform to manage all aspects of its new retail loyalty and customer management initiative.

In hosting the program, the Loyalty Lab platform will manage shopper enrollments, transaction processing, rewards and accruals. Loyalty Lab also enables integrated marketing and retail loyalty and campaign management, serving as the central core of e-mail, web-based and POS communications drawing from a single database.

San Francisco-based Loyalty Lab is a provider of on-demand relationship and retention marketing solutions for consumer brands. Loyalty Lab's flagship Customer Relationship Manager Suite provides retailers and service companies with integrated and on-demand loyalty program management, e-mail, campaign management, and incentives from a single desktop.

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above