Quaero, NetReflector Strike Strategic Partnership

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Quaero Corp., Charlotte, NC, and NetReflector, Inc., Seattle, announced a partnership yesterday involving the integration of NetReflector's customer satisfaction and loyalty measurement capabilities into Quaero SpringBoard's hosted relationship marketing service.

SpringBoard is a Web-accessed, hosted relationship marketing service that provides business managers and marketing teams with a solution to manage customer and prospect information and execute marketing programs. NetReflector assesses the satisfaction and loyalty of a company's target audience.

The partnership between Quaero and NetReflector services clients in the hospitality and retail industries.

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