PeopleSoft to Acquire Annuncio

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PeopleSoft Inc., Pleasanton, CA, announced last week it has agreed to buy Annuncio Software Inc.

The acquisition--subject the approval of Annuncio's stockholders-- is scheduled to close during the first quarter of 2002.

The addition of Mountain View, CA-based Annuncio's marketing automation product for e-mail and Web customer interaction to PeopleSoft's CRM offering "will give PeopleSoft customers the ability to execute marketing campaigns utilizing online dialog and Web site marketing to maintain real-time personalized conversations with customers," the company said in a statement.


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