Opinion Research Favors SPSS
Opinion Research, Princeton, NJ, will use SPSS' survey research platform, Dimensions, which is an integrated suite of tools for survey design, data collection, data management, analysis and results publishing.
DataMentors is a full-service provider of data-as-a-service, data management, business intelligence, and campaign ...
A lively panel during #AWXII reveals how you—and consumers—can get the most from customer data.
Marketing chief Jon Iwata says the theme's poster boy, Watson, is outfitted to scan customers in the cloud.
The platform aims to allow advertisers to take direct control of automated ad buying for search, display, and social media across ad exchanges and media networks from partners.