Opinion Research Favors SPSS
Opinion Research, Princeton, NJ, will use SPSS' survey research platform, Dimensions, which is an integrated suite of tools for survey design, data collection, data management, analysis and results publishing.
Company of the Week
USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts.
The cross-device personalization solution reinvents itself with a new CDP
Bringing programmatic precision to healthcare marketing, while remaining privacy compliant
Is the classic concept of AIDA (Attention, Interest, Desire and Action) being superseded by a focus on micro-moments? What are the similarities - and the differences that make an impactful ...