New database targets homeowners

Share this content:

Melissa Data now offers an online Homeowner database that provides comprehensive information on both absentee and on-site homeowners and their properties.

Rancho Santa Margarita, CA-based Melissa Data said the Homeowner database covers more than 2,600 counties and 98 percent of mortgage transactions nationwide. Currently, there are more than 100 million records available, with more than two million records added monthly. The data is obtained from proprietary sources as well as county recorder and tax assessor records.

"Because it's real data - not modeled data like some other list providers offer - clients can refine their search with a high degree of accuracy to include only records that contain air conditioning, swimming pools, absentee owners and many other selects," said John Hull, vice president of list sales at Melissa Data, in a statement.

Melissa Data said the Homeowner database is the perfect tool for mortgage lenders, title companies, appraisers, developers, insurance brokers and pool contractors. It's available at Melissa Data's Web site, where businesses can now chat online and get real-time recommendations and price quotes from Melissa Data's team of data specialists.

"Absentee and on-site homeowners represent a segment of the population with substantial buying power," said Mr. Hull. "Using the Homeowner database, businesses may customize, order, and download targeted lists to reach the right households with their offer - in areas as local as a single ZIP Code to properties spread out across the nation."

close

Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above