Mokrynski Gets Haband Buyers

Share this content:
Mokrynski & Associates Inc., Hackensack, NJ, yesterday announced its appointment as list manager for the Haband file of 2.1 million last-12-month buyers.


The Haband buyers file is 53 percent female with an average age of 50+, an average income of $35,000+ and an average unit of sale of $42. Buyers are generated through direct mail and space ads.


The file offers geography, recency, gender, dollar, source and product selects. The base price is $90/M.


Mokrynski suggests the Haband list for fundraising appeals, publishing, insurance, financial, general merchandise, personal care, housewares, gift, apparel and accessory offers.


close

Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above