KnowledgeBase Enhances Shopping Behavior Database

Share this content:
KnowledgeBase Marketing Inc. has added a data source to its Shopping Behavior Database of more than 50 million active shoppers.


The addition to the file is a select for specialty retail apparel transactional data, which has boosted the number of monthly hotline names the file offers, said Peggy Garner, director of marketing at KnowledgeBase, Richardson, TX.


"We've been able to increase the volume of the monthly hotline by 50 percent to 2.5 million names," she said.


Other transactional data available on the database include department store shoppers, computer store shoppers, grocery store shoppers, jewelry store shoppers and furniture store shoppers.


Demographic selects such as geography, gender, age, income, presence of children and telephone numbers are available.


The base price on the file is $45 per thousand.


close

Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences and drive measurable results. PAN services clients out of the firm's four offices: Boston, San Francisco, New York City and Orlando.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above