JCPenney Unveils RealYou
RealYou marks Penney's second foray into custom publishing. The retail and catalog marketer also publishes Noise, a custom-published teen magazine launched last year with a circulation of 3.5 million.
DataMentors is a full-service provider of data-as-a-service, data management, business intelligence, and campaign ...
The platform aims to allow advertisers to take direct control of automated ad buying for search, display, and social media across ad exchanges and media networks from partners.
The Vienna-based cloud provider has new funding, a new product, and a new stake in the United States.
The deal will let the account-based marketing provider add hundreds of millions of personal profiles to its database.