Irwin Mortgage Selects Data Warehouse

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Data Warehouse Corp., Boca Raton, FL, said yesterday that it will provide direct marketing services for Irwin Mortgage Corp., Indianapolis, a national residential mortgage lender and subsidiary of Irwin Financial Corp.

The full suite of marketing services includes direct mail lead generation, teleservices and database marketing.

A key aspect of Data Warehouse's services is its ability to measure the performance of each marketing program and provide Irwin Mortgage with return on investment analysis to help the lender increase funded loan volume at lower costs.


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