infoUSA.com Raises $11.6 Million in Private Financing
InfoUSA previously has said it plans eventually to spin off infoUSA.com as a separate, public company.
Company of the Week
PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences.
GDPR comes into force on May 25. Here's a timely look at its impact on B2B marketing and sales functions with Julian Archer of SiriusDecisions
Using R programming, marketers can create a marketing mix model to determine how sustainable their audience channels are, and make better ad spend decisions. Here's how
Kerry Cunningham of SiriusDecisions talks about how AI can power the B2B revenue engine