InfoUSA Launches New Prospecting Tool

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InfoUSA, Omaha, NE launched a new prospecting tool this week called NewLeadsUSA, which can provide new homeowner, new mover and new business data within days of each event.


Each week, there are approximately 100,000 new homeowners, 300,000 new movers and 100,000 new businesses, according to infoUSA.


NewLeadsUSA is made up of three proprietary databases for new movers, new homeowners and new businesses. These databases are updated within days of the events and sent to infoUSA customers via weekly emails.


The consumer data will be further enhanced with infoUSA's proprietary demographic and psychographic information. The business data will be enhanced with SIC codes, employment information, sales revenue and other information.


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