Holiday travelers list from List Services Corp.
This file contains travel enthusiasts who have filled out a form online requesting offers and specials for travel.
The 898,556-universe list is available beginning at $75/M.
Data business linked to marketing activities grew 35% and created 650,000 U.S. jobs between 2012 and 2014, DMA reports.
A new report reveals the challenges with customer data and the steps marketers are taking to fix them.
There's nothing new about it. Think magazine subscription lists. But now it's been ramped-up and real-timed by programmatic platforms.