**FreeDemographics.com Offers Free Census Data
By logging on to www.FreeDemographics.com/DMA, marketers can access 1970, 1980 and 1990 census data for the United States.
In addition, SRC has developed a site called DemographicsNow.com, which is a subscription-based service that adds mapping capabilities. This site can be found at www.DemographicsNow.com/DMA and is available to DMA members at a discount.
Both sites offer several reporting options.