Firstwave, IBM Offer eCRM Through Desktop

Share this content:
Firstwave Technologies Inc., which provides eCRM products, and IBM Global Services have joined forces to electronically deliver customer relationship management software to the desktops of small and mid-sized businesses.


The software will be available through an application service provider model.


"In the past, people have had two choices, to use a Web-based solution 'as is' or to purchase a CRM solution, have it customized for their needs and implemented internally," said Richard Brock, Firstwave's president/CEO. "The latter is usually a very lengthy and expensive process. Firstwave has introduced a third option," he said.


"Firstwave eCRM combines the benefits of the Internet, the rapid deployment and anytime, anywhere access to CRM information, with features usually only available through user-owned, client-server CRM solutions and easy-to-use customization capabilities," he said.


Loading links....

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here